Amul milk gets costlier across India prices raised by up to Rs per litre. Amul has increased the prices of its fresh pouch milk variants by around 4-5 per cent across major markets in India, with toned milk becoming costlier by Rs 2 per litre and full-cream milk by Rs 4. The increase comes six months after the Gujarat Co-operative Milk Marketing Federation, which markets Amul products, last revised milk prices in.