The surge reflects stronger institutional capacity, upgraded laboratory infrastructure and growing demand for authentic GI certification and QR coding. The Pashmina Testing and Quality Certification Centre (PTQCC) at the Craft Development Institute (CDI), Srinagar, has recorded a sharp rise in the testing of Geographical Indication (GI) products, especially Kashmir Pashmina, Kani and Sozni embroidered shawls, during the current financial year.