Aadyam Handmade, The Aditya Birla Group’s Craft-led Social Enterprise, Celebrated The Opening Of Its New Store At Ireo Boulevard, Gurugram, With Brand Ambassador And Actor Sobhita Dhulipala. The Brand Celebrates India’s Heritage, Artistry And Weaving Traditions Through Tactile Retail Experiences With Stores In Mumbai, Hyderabad, Delhi And Now, Gurugram. The New Store Marks An Important Milestone In Aadyam Handmade’s Retail Journey, Bringing Its Distinctive Approach To Handcrafted Products To Gurugram.